The North American market is so large, it is difficult for the small-scale European car makers to export their cars there. The cost of certification both in Europe and the U.S. is too high to be absorbed these companies. For example, why Pagani Zonda is never brought to the United States. But the new Huayra Pagani, the Modena carmaker makes the process of obtaining certification to EPA, CARB, and NHTSA a priority, which makes Pagani is the only car manufacturer that produces fewer than 100 vehicles per year, receiving certifications in both continents.
And it appears they are happy to do these steps, because the U.S. has been the largest single market for the Pagani Huayra. In fact, since the beginning of 2014, the U.S. accounted for 40 per cent of the Pagani Huayra. And this figure does not include other countries that have adopted the standard U.S. and non-compliance with European certification. Earlier this year, the company was established as a base of operations Pagani Worldwide in San Francisco, moving across the North American network with distributors in Connecticut, Miami, Dallas, Beverly Hills, San Francisco and Toronto.
Published: Friday, July 11, 2014