In Korea, Kia calls its flagship rear-wheel-drive sedan the K9. Figuring the name could meet derision and bewilderment in the United States -- among dog owners, anyway -- Kia considered using the car's puzzling overseas handle: Quoris, which we think is pronounced like Boris, or perhaps something with a vaguely French trill at the end. Kia split the difference with the forthcoming 2014 Kia K900.
Yet another addition to the automotive alphanumeric stew is disappointing from a company with memorable names like the Soul, Forte and Cadenza. Certainly it could have delved further into music-themed possibilities. The Kia Basso Profundo or Kia Keith Moon, perhaps?
Regardless of name, the 2014 Kia K900 promises to be a sportier edition of Hyundai's more patrician luxury sedan, the Equus. The K900 will likely offer a 3.8-liter V6 and a 5.0-liter V8, both joined to an eight-speed automatic transmission. And with exterior styling led by a former Audi chief designer, the K900 will be more visually distinct and aggressive than the Equus.
The K900 should also offer LED headlights, adaptive cruise control, a collision warning system, blind-spot detection, lane departure warning and a 360-degree-view monitor display. Many of these features could come standard and would not only reinforce Kia's priority on exceptional value, but also justify an anticipated base price between USD50,000 and USD70,000.
Published: Tuesday, October 22, 2013